Marketing Executive

Marketing Executive

GreatFind Jobs
Published: September 20, 2024
Location
West Yorkshire,
Job Type
Category
Salary
£30,000 - 35,000

Description

We are recruiting on behalf of a growing EdTech company that provides innovative digital workspaces.  As a Marketing Executive, you’ll play a pivotal role in shaping and executing marketing strategies to drive engagement and new customer sales in the education sector.

This is an excellent opportunity to get hands-on with both digital and traditional marketing tactics, helping the company increase brand awareness and generate leads through innovative campaigns.  Hybrid Working, remote working considered.

Key Responsibilities

  • Collaborate with product and sales teams to create compelling content for various channels (website, social media, events materials, and more)
  • Manage and optimise the company website for user experience and SEO, improving performance metrics such as conversion rates and user engagement
  • Drive content strategy, producing regular, engaging content (e.g., e-books, articles, infographics) that aligns with market trends and business goals
  • Plan and manage participation in key industry events, ensuring the brand is effectively represented
  • Execute the company's social media strategy, increasing following and engagement
  • Develop and implement demand generation strategies, including digital advertising (social, search, and display)
  • Manage email and direct mail campaigns to nurture leads and convert interest into opportunities
  • Track and report on the effectiveness of marketing efforts and stay within budget parameters

What You’ll Bring

  • At least 2 years of experience in a marketing role, ideally with exposure to both digital and traditional marketing strategies
  • Excellent written and verbal communication skills, with an eye for detail and creativity
  • Proven ability to produce high-quality content across various platforms on deadline
  • Experience with CRM, CMS, social media management tools, web analytics, and email broadcast platforms
  • A passion for the education sector and understanding of its key drivers
  • Knowledge of Adobe design tools and Canva is a plus

Who You Are

  • Self-motivated and results-driven, with a focus on achieving business growth
  • A natural planner who thrives on managing multiple projects and deadlines
  • Positive and collaborative, able to work effectively with both internal teams and external stakeholders
  • A keen interest in staying updated on the latest marketing platforms, technologies, and trends

Apply Today!

If you’re ready to make a significant impact within a dynamic and innovative EdTech company, we’d love to hear from you. Apply now to join a fast-growing team dedicated to enhancing education through cutting-edge digital solutions.

 

Apply
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